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SHOPPING
Informing you about the latest news involving Korean trends, shopping experiences, and more

Mega Shopping Malls in the Metropolitan Area

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city : Seoul
location : 513, Yeongdong-daero, Gangnam-gu, Seoul
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Photo: SM TOWN’s SUM



Located in various suburbs of Seoul, mega shopping malls are reinventing themselves through continued innovation to keep pace with the ever-changing tastes of domestic and foreign consumers. These places are breaking away from the traditional role of shopping malls that simply meet the basic needs of shoppers; they are designed to cater to a broader array of services, such as fine dining, a wide-range of entertainment, and much more! These huge recreation-integrated shopping malls are truly a one-stop destination for all, and have been fervently welcomed by people of all ages and backgrounds.

In particular, Parnas Mall and COEX Mall of Gangnam have been seeing a dramatic rise in popularity among both domestic and international visitors through their multinational fashion brands and premium food and beverage outlets. Famille Station carries an upscale feel suited to high-end consumers and is easily accessible via public transportation.

Yeouido IFC Mall is situated in the west end of Seoul. After the recent renovation that included a variety of newly opened brands, IFC is now setting the latest mall trends through successfully launching their “total mall experience,” a concept that promotes visitors from all over the world to not just do their shopping, but also find high quality restaurants, entertainment centers, and a wide range of cultural experiences all under one roof. Last but not least, AK Mall, located in Seoul’s suburb of Suwon, has a perfect integration of first-class premium shops and large discount stores.

COEX Mall

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Photo: Main gate of COEX Mall (top left) / Inside view of COEX Mall (top right)
Kakao Friends Flagship Store in COEX Mall (bottom left) / Pororo Park Flagship Store (bottom right)


COEX Mall has long been at the heart of international conventions. Fully reopened in November 2014 after extensive remodeling, the mall is now entering a new era on a larger scale, equipped with assorted cultural facilities that are sure to please everyone’s taste. It has been turned into more than just an art and exhibition hall; it has created a multi-layered concept of shopping, tourism and entertainment, dubbed a “culture platform.”

The venue’s foot traffic now has a more optimized flow and is set to offer a fully indoor, refreshing cultural experience for shoppers who frequent the Gangnam area. The dynamic sights and convenient range of facilities provided offer a great experience for even the shortest of visits.








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